WEB DESIGN

This feature is particularly useful for organizations with multiple offices or for businesses which have a large inventory of unique printed documents they rely on for their ongoing business operations. 

Inside the customer portal, your client can view a PDF image of each form and a description of that document, plus the typical quantities ordered (PDF’s, form name, description, and appropriate order quantities, are supplied by you).  Your customer can quickly reorder any of those documents, by clicking on the desired quantity and filling out the online form (to identify who placed the order, and where the order is to be delivered).  Once you get a customer in your customer portal and accustomed to ordering from you, it is very difficult for your competition to steal them away because your website becomes part of their back-office operation. 

The cost for the Platinum Level is $200 set-up fee for each unique client plus $15 for each form to be added to the customer’s form library. These fees are one-time charges unless you or your customer(s)  modifiy documents in their library. 

Branded emails 

Once you have your domain name if you want to purchase branded emails, they cost $10 each per month.  We highly recommend this as a branding tool. If you just use your AOL or Gmail or Yahoo email address it does nothing to enhance your brand.  However, if you never check the new email address or know how to set it up in your third-party email program (like Outlook) then having a branded email may be counterproductive.

As described above two unique blog posts will be added to your blog every month. The cost of the writing and posting are included in your monthly Gold tier fees.

Database management is part of your Gold tier subscription and consists of up to 1500 contacts. These are your clients and prospects. The list is supplied by you and then augmented by the sign-up form on your website. We will maintain this database, for additions, and unsubscribe messages if you want to add a person to your list, just fill out the subscribe to my newsletter form on your own website and they will be automatically added to your database.  If your database exceeds 1500 you will be charged an additional $25 monthly.

We can do the research for available domain names and purchase them for you at $30 each annually.  We have several clients who own more than one domain name. In fact, we have one client that owns six because he didn’t want anyone else to own the .org, .biz, .co, etc. version of their company name. If your company name with the extension .com is already taken we can determine if one of the other extensions is available or search for a different name altogether.

The creation and distribution of two unique customer centric e-newsletters is included in your Gold tier monthly subscription. The e-newsletters will be branded with your company information and logo and sent to your database twice a month. These newsletters are part of your branding and help to elevate your business in the minds of your prospects. The content in the newsletters will include information about printing, business tips, marketing ideas and other material of general interest to business professionals.

As mentioned above the best source for photos are original pictures you have taken, or high-quality photos supplied by reputable stock photo bureaus. We can purchase appropriate royalty free photos for your site at $45 each, or you can send us your hi resolution images. Most sites contain both.

If writing website text is not in your wheelhouse, we can do it for you. The cost for this service is $190, it includes two rounds of proofs. Extra proofs, if needed, are $45 each.

Branded emails 

A branded email address uses your website name as the location portion in an email address. For example bob@starbucks.com as opposed to a generic email like bob@gmail.com  By using your business name in the email address it gives your name more visibility and it helps with your branding.

Branding is a broad term referring to the process of creating a perception in the minds of consumers or an audience. For example, Starbucks and Nike are brands and they use their logo, corporate colors, tag lines, and other branding tools to reinforce their identify in the minds of their customers. There are many ways to improve or damage your brand, but it is important for you to think about your brand in everything you do. Using your logo and corporate colors on your website, stationery, business cards, brochures, vehicle wrap, print media, etc. will improve your branding. You need to tell us what your corporate colors are or what they will be.

A domain name is a unique identifier used by the internet to identify a specific website. You must have a unique domain name before you can publish a new website. A domain name is much like the unique physical address of a home or business. There are no two exactly alike so that property can be distinguished from all others by its address. There are internet groups who maintain the records of domain names, who owns them, and the availability of any specific name.  The usage of a domain names is typically purchased annually and as long as a subscription is current the domain name cannot be used by anyone else. You must have a domain name for your website. Ideally the domain name should reflect the name of your business.

This term stands for File Transfer Protocol and refers to a method for transmitting large files over the internet.  Most email providers limit the size of attachments and in the printing industry many art files exceed the email attachment size limit.  Printers need a way for their clients to securely transfer large files to them and an FTP site is a password protected portion of your Gold Tier website that does just that.

To be found on the internet, a website must be hosted on a server. Servers are physical and cloud-based repositories where websites are “parked” so they can be accessed from any device on the internet. These commercial repositories include back-ups and system redundancy to prevent down time, due to storms, power outages, or malicious activity. We provide hosting for sites we build, and we provide monthly maintenance on all sites to confirm that the components, links, and features of the site are working properly. 

A logo is a graphic representation of your business. It may include your business name, like Starbucks or it may not include your company name like Nike's swoosh. If you have a logo send us the native graphic file so we can include it in your website design.

Websites that have been created to adjust the configuration of the display based on the device on which the website is being viewed are called mobile compatible.  They can also be called responsive websites.  Mobile compatibility like SSL Encryption are now required component by search engines of all US websites. All websites we design are mobile compatible.

There are millions of photos on the internet, but it is unethical and sometimes illegal to copy a photo and republish it. We use authorized photo sites where we purchase photos for distribution.  Even these photo sites have limitations and licensing constraints, so we ask that you provide either royalty free photos, or pictures that you own. Send pictures in the largest available format in JPEG or PNG format.  See Add-on Done-For-You services above for help obtaining appropriate photos.

This term stands for Search Engine Optimization and includes a broad array of internet components that together effect the ranking of any website during a web search. We utilize all available “white hat“ techniques in your website design to help improve your search results but the search engine algorithms include many components beyond the attributes of your website.

Search engines like Google, Bing, Yahoo and others now require that all US websites have an encrypted security certificate for their website. Historically, only sites with e-commerce were required to have encryption, but in the past 2 years that requirement has been expanded to all US sites.  You can tell when you are on an encrypted site because there is a small lock symbol at the beginning of the URL search box at the top of a search page. Other countries (Canada specifically) do not yet have this requirement but all indications are that this requirement will be part of future changes in search engine algorithms. SSL certificates are sold on an annual subscription basis.  All sites we design include SSL Encryption.

This section of your Gold Tier website opens a form where your clients can securely make a payment to your business. The payment is routed directly into your bank account, the client is sent an email receipt and you are notified that a payment has been made. You can use this with your invoicing system or to secure a deposit on new jobs.